What is an artist statement? - It's my why I do what I do.
I believe my approach to photography is different than most photographers because I don't just show up and shoot. I have a plan, an agenda or goal in mind. Rather than just taking photos for the sake of taking them, I want to connect. Once I make a connection, I find my photography is better and it is more fun for me to create. What I want ultimately, is for my work to resonate today but hold its value or significance 5, 10 or 20 years from now.
The problem with just showing up and shooting, is that you're not really saying anything because nothing says anything to you. Sure, you can get a few good photos, but so can any other person with a camera. This is how and why I believe people look to hire cheap photographers because they see the process as a utility not something artistic. To the average person, a photo is a photo is a photo. This is why I go to the lengths I do to create my photography - I want my photography to be something more than "just" another photo. I can tell you right now, this is why my clients keep coming back to me. I do something different every time, it may be subtle or major but it's never the same. How boring would that be - doing the same thing over and over again. I especially learned this about weddings.
I don't need a bunch of Photoshop tricks because I fully understand the fundamentals of photography. Lightroom and Photoshop are a few of the many tools I use to create my photography. For the first 15 years of my career, my photography had to stand on it's own because everything was shot on film. I am so happy that I got to be apart of both generations, film and digital. I remember the day digital was introduced and again when it went mainstream. I was a part of the conversations, the debates, and the backlashes. I beta tested everything because I was apart of the generation that was comfortable with computers. Honestly, I think it has made me a photo-snob, but I try not to be rude about it and only give an opinion when it's asked. When you know as much as I do about photography, it's hard not to be a little braggadocios, but I really try not to.
If you are looking for someone to create unique and creative portraits, then you will love my work. I am not a lifestyle photographer, although I do some photo-journalism. In the beginning of my wedding career, it was mostly portraits and when digital was introduced, photo-journalism became really popular. I specialize in helping people to look and feel their best. I don't hide behind my camera, I am not a fly on the wall kind of person. I like to be involved and interact because it's in between these interactions that I create my portraits. I am looking for the real person, place or thing because when you tap into it authentically, people connect with my work where they pause to look a little longer.
If you are looking for a cheap picture taker - I am not your photographer. Sorry, I value my time and all of the money I have put into what I do. I have a studio and storage space with countless countless background options. Please understand that for 25+ years I have been on a serious die-hard path of photography where I have pushed and learned something new everyday! Let me just say - how awesome that is, by the way. To have a career that is constantly evolving either through technology, style or fashion trends, it's incredible!!! I apologize for the fangirl moment there, but I really love what I do.
In 2012, I closed my full-time portrait studio and to work as a freelancer. It allows me the freedom and focus to work based upon the needs of my clients and when I want. I don't really have set "hours" when it comes to shooting, however my business hours are generally 10-5. I do not have assistants or helpers, when needed I have network of professionals I utilize. I like to personally reply to all of my correspondence, therefore it can take me a few days to reply especially on weekends.
If all I had was one word to summarize my artist statement, it would be LOVE. I love people. I love animals. I love life. I love giving myself to create something that will be a treasure to someone else. I love photography, even the parts that I don't enjoy as much as other, I still find LOVE.
And, that's my why.